Why CX leaders must focus on Total Experience in 2023

2022 CX Leaders Trends & Insights Report

ACT recently partnered with Execs in The Know to understand how 111 senior CX leaders are interpreting the current Customer Experience (CX) landscape.

If you are one of the many businesses that have been hyper-focused on Digital Experience (DX) and User Experience (UX), you’ll be glad to know that 2023 is all about unlocking the full value of digital by taking a broader look at the Total Experience Formula™.

In this report, you’ll get insights on:

  • The emerging challenges and opportunities in Multichannel Experience (MX).
  • The #1 most frustrating aspect of resolving a customer care issue among consumers.
  • Why Employee Experience (EX) is the biggest opportunity to differentiate in 2023.
  • The key steps to implementing a successful TX strategy.

Uncover the gaps in your Customer Experience strategy and discover how a Total Experience strategy can solidify your end-to-end CX Tech Stack.


Total Experience Formula